Greenbelt Group
Posted: July 7th, 2010 | Author: Emma Murphy | Filed under: News | Comments Off on Greenbelt GroupWe have just completed the design of the corporate identity and communications materials for Greenbelt Group.
Greenbelt owns and manages open space land that is formed as part of new housing developments throughout the UK. The company works with residents, developers and local authorities.
We appraised the company’s branding and communication requirements by working closely with management to conduct interviews with a cross-section of employees and customers. This process clarified Greenbelt’s communication priorities and allowed us to construct a model showing the company’s structure, audiences, communications routes and collateral required.